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COMMITTING TO LONG-FORM STORYTELLING

June 29th, 2011

I couldn’t help but write about another Tucker Walsh post at the Digital Naturalist because he interviewed Noah and Tim Hussin or America reCycled. I was one of the 103 backers who donated a (meager) sum to their Kickstarter campaign, and continue to enjoy their long-form storytelling as they bicycle across the country and document “people…finding innovative ways to come together and make revolutionary change on a local level, to regain control of their lives, rediscover independence, and recycle the American Dream.”

Along with their Kickstarter campaign, they won a $5000 grant from National Geographic, have a PayPal button, and manage to get by living simply on the road.

It’s definitely a commitment to a lifestyle, and having met Tim Hussin in the MediaStorm office (he’s another alumnus of the MediaStorm family…and another Tim) before he left on the trip, I enjoyed getting a glimpse of how the journey is unfolding. If you read the interview, you’ll find a lot of the MediaStorm ethos in the brothers’ words, as well as some insight in their process.

Say the brothers (and I agree):

“…it’s common that people hardly spend time producing their stories, so how can they expect people to spend the time to watch them? We spend months shooting and editing some of the longer stories in this project, so in the end 20 minutes of material isn’t really too much.

“We firmly believe that as long as a story is interesting and engaging, then people will continue to watch and listen. And it’s important to show and prove to people that the content you produce is in fact worth dedicating more than three minutes of your time to. Then, when people come to your site to watch whatever you’ve produced, they’ve already set aside enough time to watch it all. ”

Set some time aside, I think you’ll enjoy it.

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